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Content & Video SystemsCheat Sheet

The Faceless Content Pipeline Cheat Sheet

Build a faceless content pipeline with Claude Code. Pull videos, write captions, and watermark them, all in plain English.

Claude Code in VSCode: your pipeline engine

This is the brain that runs everything. It runs inside Visual Studio Code and takes plain English commands. You tell it what to do in words. It downloads videos, watches them, and writes captions. No coding needed.

How to set it up

  1. Open Visual Studio Code on your machine.
  2. Run Claude Code inside VSCode.
  3. Open a folder for your project.
  4. Type your first instruction in plain English.
  5. Let Claude run each step while you watch.

Best for

Anyone who wants AI to do real work, not just chat.

Step 1: Pull videos from a source

Pick a source platform and grab posts with an API. In the demo the source was X. Claude Code calls the API, finds the videos, and saves them to a local folder. In the demo this pulled 8 videos in one run. You point it at the source.

How to set it up

  1. Choose your source platform.
  2. Get an API endpoint that returns posts and videos.
  3. Ask Claude to fetch the posts from that source.
  4. Tell it to download each video to a local folder.
  5. Confirm the files landed before you move on.

Try this

Use the [SOURCE] API to fetch the latest [NUMBER] posts. Download each video to a local folder. List the files when you're done.

Step 2: Let Claude watch and describe each video

Claude opens each clip and writes down what happens in it. It saves one description file per video in the root folder. It also flags anything explicit so you stay safe. In the demo all 8 videos came back clean. This gives you raw context for captions later.

Try this

Watch each video in [FOLDER NAME]. Create a description file for each one in the root folder. Flag any video with explicit content.

Step 3: Write captions with a brain model

Use a predictive brain model as your caption guide. In the demo this was Meta's Tribe V2 model. It studies how the human brain processes content. Claude researches the model, then writes an Instagram caption for every video. It adds hashtags too.

Try this

Research how the [BRAIN MODEL] predictive model works. Use those principles to write an engaging Instagram caption for each video in [FOLDER NAME]. Add relevant hashtags.

Best for

Creators who want captions tuned for reach, not guesswork.

Step 4: Add your logo watermark

Brand every clip with a small logo in one corner. First take a screenshot of one video as a layout reference. Paste it into Claude so it knows where the logo goes. Test on one video, fix the spot, then apply it across the rest.

How to set it up

  1. Make or find a simple logo image for your page.
  2. Screenshot one video as a placement reference.
  3. Paste the screenshot into Claude with your logo.
  4. Run it on one video and check the result.
  5. Fix the position, then apply to the rest.

Try this

Add the logo [LOGO FILE] to the top corner of each video in [FOLDER NAME]. Use the screenshot I pasted as a placement reference. Do one video first so I can check it.

Step 5: Track it all in a content table

Keep your captions and files in one simple table. Use a notes or productivity tool you like, such as Notion or Obsidian. Build a content table that holds the video, the caption, and other details. It keeps you organized once you scale.

How to set it up

  1. Open your notes or productivity tool.
  2. Create a table for your videos and captions.
  3. Paste in each video's generated caption.
  4. Add a status column so you can track each video's progress.
  5. Review the table before you publish a batch.

Best for

Anyone posting more than a few videos a week.

Setup Order

Not sure where to start? Use them in this order.

If you're brand new to this

Start with Claude Code in VSCode. Open it and run one small command first. Then do Step 1 and pull a few videos before you try the rest.

If you already run a faceless page

Jump to Step 3 and Step 4. Wire the brain model captions and the logo watermark into your current flow. Then add the content table to stay organized.

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